Bags for the planet

Reducing single-use plastics is one of the easier moves we can make that will turn into a significant change, so I designed a set of reusable bags to cover all the shopping necessities. This collection includes 2 shoulder totes, 1 insulated cooler bag, 1 reusable bag and 1 tote bag. I chose healthy food motifs such as vegetables, fruit and legumes to encourage healthier groceries while being greener. I designed this collection with the idea of creating attractive shopping bags that could double as fashion accessories, thereby encouraging regular use. For this reason, I selected a bold, limited color palette and striking graphic designs.